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GPOD Media Kit | Brand Resources & Press Materials
GPOD UK Logo

GPOD Media Kit

Official brand resources, press materials, and company information for journalists, partners, and stakeholders.

GPOD at a Glance

Founded
2023
Headquarters
London, UK
Active Users
10,000+
Wages Accessed
ÂŖ3.2+ million

Brand Assets

Logo Package

GPOD Primary Logo

Primary Logo

Full color logo for use on light backgrounds

PNG, SVG, EPS Download
GPOD White Logo

White Logo

White version for dark backgrounds

PNG, SVG, EPS Download
G

Icon Logo

App icon & social media profile

PNG, SVG, EPS Download

Logo Usage Guidelines

Do's
  • Maintain logo proportions when resizing
  • Leave adequate clear space around the logo
  • Use the white version on dark backgrounds
  • Use the full color logo on light backgrounds
Don'ts
  • Alter the logo colors
  • Stretch or distort the logo
  • Add effects or shadows
  • Place the logo on busy backgrounds

Product Screenshots

Mobile App

Worker interface & earned wage access screens

PNG, JPG Download

Employer Dashboard

Analytics & payroll management interface

PNG, JPG Download

Feature Overview

Complete feature showcase montage

PNG, JPG Download

Team Photos

Leadership Team

High-resolution photos of executive team

JPG, PNG Download

Team Photos

GPOD team at our London headquarters

JPG, PNG Download

Brand Guidelines

Color Palette

#3563EB

GPOD Blue

Primary Brand Color

#10B981

GPOD Green

Secondary Brand Color

#EBF4FF

Light Blue

Background / Accent

#ECFDF5

Light Green

Background / Accent

Typography

Montserrat

Primary brand typeface for all communications

Light (300)

GPOD empowers financial freedom

Regular (400)

GPOD empowers financial freedom

Medium (500)

GPOD empowers financial freedom

Bold (700)

GPOD empowers financial freedom

Font pairing: Use Inter or Open Sans for body text when needed

Tone of Voice

We Are

  • Empowering

    We enable financial control and freedom

  • Clear & Transparent

    We communicate simply and honestly

  • Supportive

    We understand financial challenges

  • Innovative

    We embrace cutting-edge technology

We Are Never

  • Condescending

    We respect our users' intelligence

  • Overly Technical

    We explain complex ideas simply

  • Pushy or Gimmicky

    We focus on real value, not hype

  • Vague or Misleading

    We're always clear about our terms

Imagery Guidelines

Photography

Use authentic, diverse imagery showing real people in natural settings. Focus on positive financial moments and workplace interactions.

Illustration

Use simple, flat illustrations with rounded edges. Illustrations should use the brand color palette and convey complex concepts simply.

Icons

Use consistent, rounded icons with a single weight. Icons should be simple, recognizable, and align with our minimal modern style.

Press Center

Latest Press Releases

Latest

GPOD Secures ÂŖ2M in Seed Funding

June 15, 2023

GPOD-UK has secured ÂŖ2 million in seed funding to expand its early wage access platform, enabling workers to access their earnings instantly through facial recognition and AI technology.

Bradford Council Partners with GPOD

May 27, 2023

Bradford Metropolitan District Council announces a strategic partnership with GPOD-UK to help reduce NEET numbers across the district through early wage access and workforce engagement.

Media Coverage

Financial Times
June 20, 2023

How GPOD is Revolutionizing Worker Pay in the UK

"GPOD's innovative approach to earned wage access could transform the relationship between work and pay for millions..."

Read Full Article
TechCrunch
May 30, 2023

Bradford's Tech Solution to Youth Unemployment

"The partnership between Bradford Council and GPOD represents an innovative approach to the NEET crisis..."

Read Full Article
Forbes
April 15, 2023

The Future of Payroll is Facial Recognition

"GPOD's facial recognition system for clock-in could eliminate billions in time theft while ensuring secure access..."

Read Full Article

Fact Sheets & Resources

GPOD-UK Company Fact Sheet

Complete overview of GPOD including history, business model, key metrics, and leadership profiles.

Download PDF

Earned Wage Access Explained

Detailed explanation of GPOD's earned wage access model and how it benefits workers and employers.

Download PDF

GPOD Technology Overview

Technical breakdown of GPOD's platform including AI agents, facial recognition, and security measures.

Download PDF

Financial Impact Report

Analysis of GPOD's impact on worker financial wellbeing and employer operational efficiency.

Download PDF

Media Contact

Press Inquiries
press@gpod.uk
Response within 24 hours
+44 (0) 123 456 7890
Monday-Friday, 9am-5pm (UK time)
Interview Requests

For interview requests with GPOD leadership, please email with:

  • Publication/outlet name
  • Proposed interview topics
  • Preferred dates and format (video, phone, in-person)

Company Overview

About GPOD-UK

GPOD (Get Paid On Demand) was founded in 2023 to revolutionize the relationship between work and pay in the United Kingdom.

Our platform enables workers to access their earned wages instantly via facial recognition verification, while providing employers with streamlined payroll management and advanced workforce analytics.

Beyond earned wage access, GPOD builds financial wellbeing through AI-powered coaching, partnerships with local councils for NEET reduction, and an ethical investor model that provides returns without exploiting workers.

Our Mission

"To transform the relationship between work and pay by creating a fair, transparent, and instant wage access system that empowers workers, employers, and communities."

GPOD envisions a world where financial freedom and workforce management coexist harmoniously, creating a virtuous cycle of prosperity for all stakeholders.

Key Differentiators

ÂŖ2.50 Flat Fee

Unlike percentage-based models, GPOD charges a transparent flat fee per transaction regardless of withdrawal amount.

AI Agents

Seven specialized AI agents provide 24/7 support, improving engagement and automating workforce management.

Facial Recognition

Secure biometric verification ensures proper shift completion while preventing fraud and time theft.

Council Partnerships

Strategic collaborations with local councils to reduce NEET numbers through workforce activation.

Leadership Team

Adam Aziz

Co-Founder & Tech Director

Former fintech engineer with expertise in AI integration and biometric security systems.

Asif Khan

CFO & Strategic Director

Finance specialist focusing on ethical investment models and regulatory compliance.

Sarah Johnson

Chief Operating Officer

Operations expert with background in workforce management and council partnerships.

Key Milestones

January 2023

GPOD-UK founded in London by Adam Aziz and Asif Khan

March 2023

Launch of AI agents for workforce management and engagement

April 2023

Introduction of facial recognition technology for secure shift verification

May 2023

Strategic partnership with Bradford Council for NEET unemployment reduction

June 2023

ÂŖ2 million seed funding round to scale platform across the UK

Contact Information

Media Inquiries

Email

press@gpod.uk

For press, interview requests, and media kit access

Phone

+44 (0) 123 456 7890

Monday-Friday, 9am-5pm (UK time)

Address

GPOD UK Headquarters
123 Innovation Way
London, EC1A 1BB
United Kingdom

Connect With Us

Social Media
Additional Contacts

Partnerships

partnerships@gpod.uk

Investor Relations

investors@gpod.uk

Council Collaborations

councils@gpod.uk

Š 2023 GPOD-UK. All rights reserved.

Media kit last updated: July 2023